What Is Branding?
The word “branding” is thrown around quite often these days, but it’s safe to say that its definition remains unclear to many. I’m here to clear it up for…
The Wintentional Blog, page 4
Celebration, Education, and Affirmation For You! Brand strategy, founder interviews and the inner work, from Olivia Denton Thomas.
5 Steps To Building a Deeply Rooted Brand: The Wintentional Brand MAPPS
An inspired brand will make a business into a powerhouse. You are already so excellent at your work (and I mean spectacular – people always reach out to you…
Own Your Voice, Own Your Brand: How Black Women Entrepreneurs Can Leverage Licensing
You’ve built a powerhouse brand. You’ve poured your heart and soul into crafting a unique voice that resonates with your ideal clients. Now, you’re ready to…
Good Girls Don’t Defy Authority: How A Refusal To Question The Status Quo Stunts Your Unique Brand Opportunities
If you ever find yourself a little too worried about what other people think, this might be for you. There’s a notion often drilled into us, especially…
How It Happens: Toni Moore, Esq, The Legal Diva Protecting Legacies
Toni Moore, Esq., is a force. She is truly a no-nonsense legal diva who is willing to tell you exactly like it is so that you have the best odds of getting…
Good Girls Are Modest: How Your Idea of Modesty May Be Keeping Your Brand Stuck
Modesty is a quality that is highly esteemed in society, especially in women, so it’s no wonder that “good girls” are meant to be modest. Modesty has long…
How It Happens: Lauren Wells, Mastering Self Care and Gut Health
Founded in 2021, Hervival® is a company dedicated to helping women of color journey through continued holistic wellness. By blending modern wellness…
Good Girls Don’t Talk About Money: How Pricing and Money Conversations Tell Your Brand Story
Growing up, many heard and experienced the idea that “Good Girls Don’t Talk About Money.” As a ‘good girl,’ the notion of engaging deeply with money…
How It Happens: LaToya Shambo, Digital Equity Queen
Intro: LaToya Shambo is a trailblazer in the influencer marketing industry, focusing on creating equitable opportunities for Black female influencers.…
Positioning: Creating More Impact and Avoiding Burnout
Often, those with a gift for helping others or a burning desire to use their gifts to serve find themselves burnt out and unwilling to continue giving. But…
Do It Cared: Facing The Interrupters and Making Way For Genuine Genius and Success
We often hear the phrase “do it scared” when it comes to doing amazing things like building a business. Still, fear in the body often leads to…
How It Happens: Tabitha Brown, America’s Mom – A Brand Darling
While she’s known as America’s mom, Tabitha Brown is 100% my aunt-in-my-head. She’s a wife, mom, actress, author, social media personality, and creator of…